About Us

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About Us

YFY began operations as a paper mill and entered the consumer paper product market with professional paper-making technology in 1946. We established the Consumer Products Division in 1987 and we are committed to producing consumer paper products.

We actively expanded our business by merging Qingshui plant of Procter & Gamble Home Products Co., Ltd. in February 2004, and adding two brands — "Tender" and "Delight". We thus became the largest consumer paper product manufacturing plant in Taiwan and consolidated our leading position in market in Taiwan.

To achieve vertical integration of production and sales, we merged Yangmei plant and Qingshui plant of Yuen Foong Yu Paper Manufacturing on October 1, 2007 and created the independent "YFY Consumer Products Co., Ltd." with the aim of becoming a comprehensive leader of consumer products in Greater China.

Mission, Vision, Value

Company History

1934
Yuen Foong Corporation (latter rename YFY Inc.)
1986
Established YFYCPG with a paid-in capital of NT$10 million.
1995
Entered the Shanghai market and became the 1st Taiwanese paper plant expanding overseas operations.
2007
Consumer Product Division of YFY Paper Manufacturing Co., Ltd. (later renamed: YFY Inc.) was transferred to the Company.
2014
Awarded Most Attractive Employer in the Consumer Manufacturing Industry.
2015
Awarded Most Attractive Employer in the Consumer Manufacturing Industry.
2017
Ever Growing Agriculture Bio-Tech Co., Ltd. inaugurated the new EEWH plant.
2021
Yuen Foong Yu Consumer Products Co., Ltd. went public, becoming the largest consumer goods company in Taiwan (6790.TW).
Awarded the 6th "Excellent Backbone Enterprise Award" by the Ministry of Economic Affairs.
Introduced the "Comfort and Allergy Prevention Toilet Paper," enriched with eucalyptus essential oil and cream for a soft, silky touch and a focus on health.
2022
Qingshui plant won the "Bronze Award" in the 4th ROC Enterprise Environmental Protection Award.
2023
Leading the market, we introduced the "Mayflower Interfold Paper Towel," featuring three layers of thickness and our exclusive honeycomb technology for instant absorption of oil and water. Strong, durable, and resistant to tearing, it better meets consumer expectations.
To create high-quality green products for consumers, Orange House's natural laundry capsules are made entirely from recyclable materials, inside and out. They effectively remove the seven common allergens found in clothing, working together with consumers to care for our planet in their daily lives.
1968
Created the toilet paper brand "Mayflower".
1972
Produced the 1st embossed toilet paper in Taiwan.
2004
Merged Qingshui plant from P&G Taiwan including two brands -"Tender" and "Delight". Became the largest household paper local manufacturer in Taiwan.
2009
"Orange House" entered the natural cleaning products market.
2011
"Mayflower" was named as one of Top 100 Taiwan Brands.
2018
"Delight" enters mid-range cleaning products market.
2019
Led the market with the launch of "Mayflower thick toilet tissue".
The "Mayflower" and "Orange House" products received the National Brand Yushan Award.
2020
Awarded the Medal of the National Disease Prevention Team by the Executive Yuan.
Yangmei plant won the "Bronze Award" in the 2nd ROC Enterprise Environmental Protection Award.
2024
Launched Taiwan's first "Full-Paper Toilet Paper,"
Designed to meet consumer needs with high-quality, safe products. The newly unveiled "Mayflower Boldly Thick Interfold Toilet Paper in ‘Full Paper Packaging'" combines exclusive patented tear-resistant paper and hot stamping technology, making it 100% recyclable and aiming to foster a new eco-friendly and sustainable lifestyle.
Won the 17th TCSA "Corporate Sustainability Reporting Awards - Class I Gold Award" and "Taiwan's Top 100 Sustainable Companies Award" under the Premier Sustainability Performance Award category.

Our Brand

Paper Products
Cleaning Products

Executives

Chairman
Mr. Felix Ho
Education

MIT Sloan School of Management MBA, Financial Management

Appointments
  1. Chairman of Yuen Foong Yu Inc.
  2. General Manager of Yeon Technologies Co., Ltd.
  3. General Manager of Yuen Foong Yu Consumer Products Co., Ltd.
  4. General Manager of the Household Goods Department of YFY Consumer Products Co., Ltd.
General Manager
Doris Chen
Education

MBA, Yuan-Ze University

Appointments
  1. General Manager, Johnson & Johnson Consumer Healthcare Taiwan/Hong Kong
  2. National Sales Manager, Yuen Foong Yu Consumer Products Co., Ltd.
  3. Trade Marketing Manager, Bausch & Lomb Taiwan
  4. Regional Sales Manager, Procter & Gamble Taiwan
CFO
Daphne Chen
Education

EMBA, National ChengChi University

Appointments
  1. CFO, Interchan Corporation
  2. Tax and Project Director, Unilever Shanghai
  3. Accounting Manager, Unilever Taiwan
Marketing Director
Stacey Yen
Education

Master of Marketing, Sheffield Hallam University, UK

Appointments
  1. Marketing Manager, Yuen Foong Yu Consumer Products Co., Ltd.
  2. Brand Manager, Johnson & Johnson Taiwan
  3. Brand Manager, Kimberly-Clark Taiwan

Location

©2025 YFYCPG. All rights reserved.
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